DON PEPPERS AND MARTHA ROGERS, PH.D.
Founding Partners
Peppers & Rogers Group


Recognized for more than a decade as world-renowned experts, entrepreneurs and thought leaders Don Peppers and Martha Rogers, Ph.D. continue to set the standard in customer relationships.

The United Kingdom’s premier marketing organization, the Chartered Institute for Marketing, recently cited Peppers and Rogers among their listing of the “50 most influential thinkers in marketing and business today.” Business 2.0 named them as two of the 19 most important business gurus of all time. In addition to being acclaimed authors and influential speakers, the two thought leaders are also the founding partners of Peppers & Rogers Group, the world’s leading customer-focused management consulting firm. Founded in 1993, the firm has grown into a network of 11 offices on six continents, serving Fortune 500 clients across vertical segments. In 2003, Peppers & Rogers Group joined Carlson Marketing to provide clients with world-class customer strategy and leading-edge marketing services to enhance relationships and drive results.

Peppers and Rogers have co-authored seven best-selling books to date, focused on customer strategy, building the value of the customer, and related subjects. These include The One to One Future, which Inc. magazine called “one of the two or three most important business books ever written,” and Enterprise One to One which received a five-star rating from the Wall Street Journal. The global demand for Peppers and Rogers’ books and presentations has resulted in translation to 14 languages, with over a million copies in print. In June 2005, Peppers and Rogers' latest business book, Return on CustomerSM proposed an entirely new way to measure the value that businesses create. The title climbed to the top 20 business books on Amazon.com. Fast Company named the book one of the 15 "most important reads" of the year.

Peppers and Rogers recently published their 8th book, revealing their most innovative and strategic thinking to date. This book has already been named as the inaugural title for Microsoft’s worldwide “Executive Leadership Series.” Compelling and visionary, Rules to Break & Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism focuses on what empowered customers, networked employees, innovation and trust mean for the competitive differentiation and long-term success of your business.